Land O’ Lakes removes Native American “butter maiden” from its logo
After nearly a century, Land O’ Lakes removed the Native American “butter maiden” from its packaging. The Takeout reports that the most obvious reason for removing “Mia” was simple: The logo was racist. And beyond the critiques of similar outdated tropes (See: Washington Redskins), critics have argued this particular image went hand-in-hand with the sexual exploitation of indigenous women and girls. Land O’ Lakes says it also changed the logo to highlight that it has a 100-year history as a cooperative of Minnesota dairy farmers.
