Code of Ethics

We take journalistic guidance from the Society of Professional Journalists’ code of ethics, the Associated Press’ news values and principles, and The New York Times’ standards and ethics guidelines

Additionally, we adhere to the code of ethics established by The Association of Food Journalists.

The Counter is a member of The Institute for Nonprofit News. Read our full policy on editorial independence, donor transparency, and privacy below.

Editorial Independence Policy

Our organization retains full authority over editorial content to protect the best journalistic and business interests of our organization. We will maintain a firewall between news coverage decisions and sources of all revenue. Acceptance of financial support does not constitute implied or actual endorsement of donors or their products, services or opinions.

We accept gifts, grants and sponsorships from individuals and organizations for the general support of our activities, but our news judgments are made independently and not on the basis of donor support.

Donor Policy

The Counter is a 501(c)(3) not-for-profit organization. Donations are 100% tax-deductible.

Our organization also may consider donations to support the coverage of particular topics, but our organization maintains editorial control of the coverage. We will cede no right of review or influence of editorial content.

Philanthropist S. Donald Sussman provided the funding to launch The New Food Economy in 2015. The publication was rebranded and named The Counter in January of 2020.

We gratefully acknowledge contributions of $1,000 or more from:

The Emma Bowen Foundation

The Eli and Edythe Broad Foundation

The New York State Health Foundation

The Shachar Foundation

Bonnie Porta and Robert Monks

Andrew L. and Jennifer Johnson Stern

Greg Muth

Doug Phillips

If you are interested in learning more about gift opportunities, please contact The Counter’s director of development, Nate Pazik at: [email protected]