Last Friday, Oreo announced it built a vault to hold a large stockpile of cookies and the Oreo recipe. The Global Oreo Vault is just down the road from the Svalbard Global Seed Vault in Norway which was built in 2008 to hold over one million seed samples. Back in August, the NASA Asteroid Watch official Twitter account posted that a “very small” asteroid had a 0.41 percent chance of entering Earth the first week in November. The brand saw a marketing ploy in the making and built a vault in 30 days, according to Food & Wine magazine. They even went the extra step to wrap the cookies in Mylar which can withstand extreme temperatures and moisture.
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