Follow-up: Sugar-coated science. In our December 20th newsletter, we published a bit about the controversial new study challenging conventional wisdom about sugar intake. Too much sugar might be bad, the study’s authors argue—but the existing recommendations about how much sugar we should eat aren’t based on good science.
“Mars continues to support the WHO and U.S. Dietary Guidelines recommendation to limit added sugar to no more than 10% of daily calorie intake. We question the conclusions of the latest ILSI-funded study questioning these recommendations,” said Jonathan Mudd, Mars’ global director of media relations, in a statement to New Food Economy. “The food industry should support reasonable sugar intake recommendations and stop confusing consumers.”
We’ll pop a fun-size Twix bar while they get this sorted out. Sometimes all the sponsored research in the world can’t compete with our own common sense.
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